Who pays for mobile games?

Although mobile games are becoming increasingly popular, making profit out of them is still a challenge. That's why developers are hunting for "whales", players that do pay for what they offer and more. Analysis company EEDAR has published an interesting infographic regarding the issue, with some striking conclusions.

With respect to gender, the gamers that spend more money are men (66%). Regarding the age, the average "whale" is a young adult. Suprisingly, this type of user, despite being the one that invests more time on playing mobile games, devote even more time to videogames-consoles and handshels . Not only are the mobile games direct competitors of  videogames, but they also are a complement to them.